View source for The prime svartha-gati, or goal of self-interest, is to reach Visnu. The whole institution of varna and asrama is designed to help us reach this goal of life. A householder can also reach this destination by regulated service in KC. BG 1972 purports

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{{terms|"designed to help us reach this goal of life. A householder can also reach this destination by regulated service in Kṛṣṇa consciousness"}}
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{{compiler|Nirmal}}
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[[Category:Prime]]
[[Category:God Is The Goal]]
[[Category:Self-interest]]
[[Category:Reaching God]]
[[Category:Visnu]]
[[Category:Varnasrama Institution]]
[[Category:Design]]
[[Category:Reaching God]]
[[Category:Householder]]
[[Category:Destination]]
[[Category:Krsna Consciousness is Devotional Service to God]]
[[Category:Bhagavad-gita As It Is - 1972 Purports, Chapter 03 - Vaniquotes]]
[[Category:Bhagavad-gita As It Is - 1972 Purports, Chapters 01 to 18 - Vaniquotes]]
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<h2>Bhagavad-gita As it is</h2>
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<h3>BG Chapters 1 - 6</h3>
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The prime svārtha-gati, or goal of self-interest, is to reach Viṣṇu. The whole institution of varṇa and āśrama is designed to help us reach this goal of life. A householder can also reach this destination by regulated service in Kṛṣṇa consciousness. For self-realization, one can live a controlled life, as prescribed in the śāstras, and continue carrying out his business without attachment, and in that way make progress.
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[[Vanisource:BG 3.7 (1972)|BG 3.7 (1972), Translation and Purport]]
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On the other hand, he who controls the senses by the mind and engages his active organs in works of devotion, without attachment, is by far superior.
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Instead of becoming a pseudo-transcendentalist for the sake of wanton living and sense enjoyment, it is far better to remain in one's own business and execute the purpose of life, which is to get free from material bondage and enter into the kingdom of God. The prime svārtha-gati, or goal of self-interest, is to reach Viṣṇu. The whole institution of varṇa and āśrama is designed to help us reach this goal of life. A householder can also reach this destination by regulated service in Kṛṣṇa consciousness. For self-realization, one can live a controlled life, as prescribed in the śāstras, and continue carrying out his business without attachment, and in that way make progress. Such a sincere person who follows this method is far better situated than the false pretender who adopts show-bottle spiritualism to cheat the innocent public. A sincere sweeper in the street is far better than the charlatan meditator who meditates only for the sake of making a living.
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