Prabhupāda: So whole program is for Kṛṣṇa. And that is Kṛṣṇa karma.(?) You are preparing, you are earning money, you are distributing prasādam. Why? For Kṛṣṇa's sake. Otherwise, why should you work so hard? But we have voluntarily accepted, "Oh, Kṛṣṇa will be satisfied." This is Kṛṣṇa consciousness. Samsiddhir hari-tosanam. Everyone may act in his own duty. It doesn't matter what kind of duty he has got. But he has to see whether by execution of that duty Kṛṣṇa is satisfied.